Our approach to marketing automation
Marketing automation uses technology to automate repetitive tasks while crunching data to gain insights that can be used to improve conversion rates, leaving you with more capacity to handle other facets.
As well as helping your sales team transform highly qualified prospects into customers, the software helps identify the strengths and inefficiencies in your marketing channels and tactics.
WCA is our preferred marketing automation platform. It allows marketers to use behavioral data from multiple sources to push marketing messages to prospects through email, web, mobile apps, SMS and social channels.